If you thought Caitlin Clark was just a rookie, think again! This Indiana Fever sensation has not only taken the WNBA by storm but also dipped her toes into another arena—collectibles. And, surprise, surprise, she’s dominating here too.
On Thursday, Panini released an exclusive line of Clark memorabilia, and fans didn’t hesitate to break the bank. Within mere minutes, the $450+ collectibles flew off the virtual shelves. It’s almost as if someone handed Fever fans a starter pack for “How to Spend Your Life Savings on Basketball Swag.” By Friday morning, Clark’s memorabilia line had sold over $1 million. And that was before the lunch crowd had a chance to log in and swipe those last pieces.
Panini’s launch was headlined by some drool-worthy items: autographed jerseys, signed basketballs, and more of those “limited-edition must-haves” that collectors dream about. The priciest piece, a one-of-a-kind rookie card of Clark, fetched a jaw-dropping $97,000, setting a WNBA record and possibly leaving fans wondering if they should take up a side hustle to keep up. In fact, with her rookie season memorabilia alone, Clark managed to outsell every other piece of WNBA swag in the past decade combined. The Indiana Fever’s MVP? Try Caitlin Clark’s autograph.
But her feats don’t end with collectibles. Jersey sales? She’s on top. National TV ratings? Clark’s the queen of primetime. Fever ticket sales? Up 264.4%. Fever national broadcasts? Clark made the Fever the WNBA’s most televised team with 38 games. One season in, and she’s already holding a whole franchise on her shoulders. Rumor has it that even Larry Bird is sweating.
Clark’s on-court achievements are the stuff of rookie legend: WNBA Rookie of the Year, All-Star, and All-WNBA First Team. She’s broken records left and right, with an average stat line of 19.2 points, 8.4 assists, and 5.7 rebounds, making it abundantly clear that her influence isn’t limited to merchandise.
Indiana’s Fever fans know it, and so do collectors. So, if you’re looking for Caitlin Clark merch? Get in line. Or maybe start budgeting for her sophomore season collection—because with these numbers, it’ll probably take a small fortune to keep up with Clark-mania next year too.