In a league where championship rings are celebrated with champagne showers, Kelsey Plum is rewriting the playbook with a puff of luxury. The Las Vegas Aces star, known for torching defenses on the court, is now lighting up a new kind of scoreboard—this time in cigar lounges.
Yes, you read that right. The two-time WNBA champion has gone from draining threes to smoking stogies, and her exclusive cigar brand with Kingsmaker is now being sold in lounges. Plum took to Instagram to flex this milestone, sharing her disbelief and gratitude with fans:
“My cigar, now sold in lounges. If you would have told me that a couple years ago when I smoked my first cigar in this same lounge, I would have laughed. Your life can look a lot different in a short time… in the best way. Won’t HE do it.”
Courtside Cheers and Social Smokes
While Plum’s 2024 season ended in heartbreak with a second-round exit against the Liberty, her off-court game is pure fire. The WNBA’s finest, including Connecticut Sun’s DiJonai Carrington and Marina Mabrey, were quick to applaud Plum’s cigar hustle. Chicago Sky’s Elizabeth Williams also chimed in, proving that Plum’s moves extend beyond the hardwood.
Carrington, perhaps channeling her own sideline swagger, dropped an Instagram comment, while Mabrey and Williams hyped Plum’s achievement. And they weren’t alone. Plum’s teammates, Tiffany Hayes, and even NBA royalty like Stephen Curry and Norman Powell added their voices to the virtual cigar lounge celebration.
Curry, always the MVP of Instagram comments, kept it simple yet iconic: “Big time moves!!!”
The Origins of Plum’s Puffery
Plum’s cigar journey isn’t just a spur-of-the-moment passion—it’s rooted in championship glory. After the Aces’ back-to-back WNBA title wins, she turned post-game cigars into her signature celebration. Fast forward to May 2024, Plum partnered with Kingsmaker to launch her exclusive cigar line, which hit the market in the summer.
And if cigars weren’t enough, Plum leveled up her swag game with Under Armour, designing “All The Smoke” sneakers inspired by—you guessed it—cigars. Clearly, the woman knows how to brand herself.
Sarcastic Side Note: WNBA’s Cigar Queen Crowned
Let’s be real—who saw this coming? A WNBA player not just dabbling in cigars but turning them into a bona fide business success? Plum has gone from handling double teams to handling humidors. Somewhere out there, someone is wondering when the WNBA will start handing out “Entrepreneur of the Year” trophies.
Plum’s Next Big Move
As Plum preps for the inaugural Unrivaled League season and the 2025 WNBA grind, her off-court wins are piling up faster than turnovers in a Liberty blowout. And with her cigars now gracing lounges, she’s proving that she’s not just about breaking ankles—she’s breaking molds too.
One thing’s for sure: if the Aces couldn’t smoke the competition this year, at least Plum’s got the cigars to console them. Now, who’s lighting up next?